Board of Directors

Neal Aronson became a member of our board of directors in December 2020, previously served as a member of the board of managers of Driven Investor LLC, and serves as chairman of our board of directors. Mr. Aronson founded Roark and serves as its Managing Partner, a position he has held since 2001. Prior to founding Roark, Mr. Aronson was Co-Founder and Chief Financial Officer for U.S. Franchise Systems, Inc., or USFS, a franchisor of hotel chains. Prior to USFS, Mr. Aronson was a private equity professional at Rosecliff (a successor company to Acadia Partners), Odyssey Partners and Acadia Partners (now Oak Hill). Mr. Aronson began his career in the corporate finance department at Drexel, Burnham, Lambert Inc. Mr. Aronson received a B.A. from Lehigh University. Mr. Aronson’s experience as a private equity partner, chief financial officer and in other senior executive leadership roles working with franchise companies in the retail, consumer and business services industries, and knowledge of complex financial matters provide him with valuable and relevant experience in franchise administration, strategic planning, corporate finance, financial reporting, mergers and acquisitions and leadership of complex organizations, and provides him with the qualifications and skills to serve as a director.

Jonathan Fitzpatrick serves as our President, Chief Executive Officer and Director. Mr. Fitzpatrick has served as our President and Chief Executive Officer since July 2012, has served as a member of our board of directors since April 2018 and previously served as a member of the board of managers of Driven Investor LLC.

Prior to joining the Company, Mr. Fitzpatrick served in various capacities with Burger King Corporation both prior to and after its acquisition by 3G Capital.

Between February 2011 and June 2012, he was Executive Vice President, Chief Brand and Operations Officer for Burger King. He led a whirlwind of activity, including the biggest equipment and menu overhaul in the brand’s history, the development of new operational tools, and notable unit expansion that impacted operating and financial performance at the fast-food franchising giant.

From October 2010 to February 2011, he was Executive Vice President of Global Operations and between August 2009 and October 2010, Senior Vice President of Operations, Europe Middle East and Africa. Prior to this role, he was Senior Vice President, Development and Franchising from July 2007 through August 2009.

Before Burger King, Fitzpatrick was President and Chief Operations Officer of Texas Digital Systems; he began his career in Dublin and London, working for Diageo Plc – the world’s largest premium drinks business. Fitzpatrick was born and raised in Dublin Ireland and holds both his Bachelor's and Graduate degrees from the University College Dublin, Ireland.

Cathy Halligan became a member of our board of directors in December 2020 and previously served as a member of the board of managers of Driven Investor LLC. Ms. Halligan also serves as a director for Ferguson plc, FLIR Systems Inc., and Ulta Beauty Inc. and has served as an advisor to Narvar Inc. since 2013 and Chanel since 2014. Ms. Halligan received a B.S. from Northern Illinois University. Ms. Halligan’s extensive board experience and experience in digital transformation, marketing, and retail provide her with the qualifications and skills to serve as a director.

Chadwick Hume became a member of our board of directors in December 2020 and previously served as a member of the board of managers of Driven Investor LLC. Mr. Hume also serves as a Principal of Roark. Prior to joining Roark, Mr. Hume worked at Houlihan Lokey and Bank of America. Mr. Hume received a B.B.A. from the Terry College of Business at the University of Georgia. Mr. Hume’s experience with his firm’s investments in branded consumer companies, expertise in corporate strategy and organization and relevant experience in the industry provides him with the qualifications and skills to serve as a director.

Rick Puckett became a member of our board of directors in December 2020 and previously served as a member of the board of managers of Driven Investor LLC. Mr. Puckett serves as a director and as chairman of the audit committee for SPX Corporation and Whitehorse Finance, Inc., positions he has held since May 2015 and December 2012, respectively. Mr. Puckett is also a member of the Board of Directors for Pet Retail Brands, Inc., a privately held company, since August 2019. He also served on the board of directors for Late July Brands, a privately held company from 2007 through 2010. From December 2006 to December 2016, Mr. Puckett was the Executive Vice President, Chief Financial Officer and Chief Administrative Officer of Snyder’s-Lance, Inc. Prior to Snyder’s-Lance, Mr. Puckett was Executive Vice President, Chief Financial Officer and Treasurer of United Natural Foods, Inc. Mr. Puckett is a Certified Public Accountant, and he received a bachelor’s degree in accounting and an M.B.A. from the University of Kentucky. Mr. Puckett’s experience in leadership roles at his past companies, significant knowledge and understanding of corporate finance and financial reporting and his expert background as a Certified Public Accountant provides him with the qualifications and skills to serve as a director.

Karen Stroup became a member of our board of directors in December 2020 and previously served as a member of the board of managers of Driven Investor LLC. Ms. Stroup also serves as the Chief Digital Officer of Thomson Reuters Corporation. Prior to joining Thomson Reuters Corporation in 2019, Ms. Stroup served as Director, North America Digital BCG Accelerator System at Boston Consulting Group in 2019, as Chief Digital Officer at TreeHouse in 2018, as Senior Vice President, The Garage at Capital One Financial Corporation from 2016 to 2018 and as Vice President, Product Management at Intuit, Inc. from 2007 to 2016. Ms. Stroup received a B.B.A. from the University of Notre Dame and an M.B.A. from Dartmouth College. Ms. Stroup’s experience in leading digital transformations and delivering results leveraging customer-driven innovation provide her with the qualifications and skills to serve as a director.

Peter Swinburn became a member of our board of directors in December 2020 and previously served as a member of the board of managers of Driven Investor LLC. Mr. Swinburn also serves as a director for Cabela’s Inc., Express Inc., Wales Millennium Centre, High Level Software Ltd, The Rise and Fuller, Smith & Turner. Previously, Mr. Swinburn served as the Chief Executive Officer of Molson Coors from 2008 to 2014. Mr. Swinburn received a B.Sc. from University of Wales, Cardiff. Mr. Swinburn’s extensive board experience and significant knowledge and understanding of business development, strategic planning and consumer brand marketing provide him with the qualifications and skills to serve as a director.

Michael Thompson became a member of our board of directors in December 2020 and previously served as a member of the board of managers of Driven Investor LLC. Mr. Thompson also serves as a Managing Director of Roark. Prior to joining Roark, Mr. Thompson worked at Montage Partners, a Phoenix-based private equity firm. Before Montage, Mr. Thompson served as a Senior Associate at Kroll Zolfo Copper. Mr. Thompson received a B.A. from Pomona College and an M.B.A. from the University of Chicago Booth School of Business. Mr. Thompson’s involvement with his respective firms’ investments in various companies, in-depth knowledge and industry experience, coupled with his skills in private financing and strategic planning, provides him with the qualifications and skills to serve as a director.

Jose Tomás is chief administrative officer at Univision Communications Inc., the leading Spanish-language media and content company in the United States. In this role, he oversees strategic support areas essential to Univision’s transformation, including Human Resources; Corporate Communications; Enterprise Technology Services; Facilities/Real Estate; Social Impact; Diversity, Equity and Inclusion; and Corporate Safety, Health and Security.

Most recently, Tomás served as co-founder and managing partner of BrandSparc, a global communications, employment branding and human resources consultancy firm. Prior to BrandSparc, he was a member of General Motors’ global senior executive leadership team where he served as the company’s senior vice president of Global Human Resources.

Tomás also served as executive vice president and chief human resources officer at Anthem, Inc. In this role, he was responsible for human resources; talent management; compensation and benefits; workforce development; diversity, equity and inclusion; corporate communications; and corporate security.

Previously, Tomás held senior operations and administrative roles at Burger King Corporation, where he served as both president, Latin America and Caribbean region, and global chief people officer. Jose has also served in both field and corporate human resources positions with Ryder System Inc, and operations and HR roles at Publix Super Markets.

Tomás holds a bachelor’s degree in business administration and a master’s in management from Florida International University. He is a former National Board member of the Society for Human Resources Management.