Daniel Rivera is the Chief Operating Officer of Driven Brands. He joined Driven Brands in November 2012 as Chief Information Officer. In 2014, Rivera was named Meineke Brand President. In 2020, Rivera was named Group President of the Maintenance segment, in addition to President of Take 5 Oil Change.
Prior to his current roles, Rivera was the Senior Director of Application Development, Business Intelligence, Infrastructure, and Security at AutoNation. Prior to his role at AutoNation, he worked at some of the largest corporations in the world, including GE, Motorola, and Burger King Corporate.
Rivera holds two degrees from Florida International University. He received a Bachelor of Science degree in computer engineering, where he graduated Cum Laude and also holds a Juris Doctorate.